1. How has the adoption of native direct deals influenced your ability to reach target audiences? At Eightpoint, native direct deals have fundamentally shifted us from distribution-driven monetization to intent-driven monetization. Because we control high-frequency user touchpoints—browsers, launchers, and utility apps—we’re not just aggregating traffic, we’re capturing real-time behavioral intent signals at scale, particularly within... Read More
1. Komerz has made two acquisitions in under 60 days with Pathformance in February and Glassbox in March. What’s the strategic logic behind moving that fast? Today’s industry is moving faster than the traditional agency model can adapt, and brands are telling us they can’t wait another three years for holding companies to figure out... Read More
1. What inspired you to build FUTR’s AI agent platform, and how does it reflect your view of where commerce is heading? We built FUTR around a simple shift that’s already happening: commerce is moving from interaction to delegation. Today, people still have to do everything themselves. You search, compare, and transact across a bunch... Read More
You’ve overseen a growing portfolio of SaaS companies at saas.group. What is fundamentally changing in the SaaS landscape right now? One of the biggest shifts is that we are seeing software move from being a system of record to becoming a system of action. Historically, most SaaS tools were there to organise information and support... Read More
From the survey results, the number one reason customers ghost brands is not being able to reach a human agent. Why do you think it still matters so much even as AI gets more advanced? Customers want confidence that their problem will actually get solved. A human agent represents that safety net. The data shows that 71%... Read More
Q1. Give us a short introduction about who you are and how you got into programmatic advertising I’m Jennifer Louie Oon, Senior Vice President of Sales at DAX United States, where I focus on helping brands and publishers unlock the value of programmatic audio. My career didn’t follow a straight line. I’ve always prioritized learning... Read More
How is AI already transforming transaction monitoring in the financial sector? Monitoring financial crime is what we do at Flagright, and the biggest shift we see is that AI is moving transaction monitoring from alert generation to decisioning with evidence. Older systems were good at firing alerts out but weak at resolving them. The new model... Read More
The privacy of employee data has emerged as a major concern for organizations in the current digital working environment. Firms are amassing and accumulating employee data, including personal identification information like name, age, etc, payroll information, performance data, health data, and even records of electronic activities. Although these data points assist organizations in working efficiently,... Read More
There has been a lot of attention around users exploring alternatives between AI tools like ChatGPT and Claude. Why do you think this conversation is gaining momentum right now? What we are seeing right now is a natural evolution of a market that matured very quickly. Early in the generative AI boom, most people focused... Read More
