AI Agents, Protocol Wars, and the Future of Shopping: Inside Agentic Commerce with Botify
Is agentic commerce the next big thing, or just hype? In this interview with AJ Ghergich, Global VP at Botify, we break down the emerging landscape of agentic commerce, what it means, and how brands should adapt to win in this new era even amid the ‘protocol wars’ between OpenAI and Google. For people hearing…
