STAMFORD, Conn., January 15, 2026 — Worldwide spending on AI is forecast to total $2.52 trillion in 2026, a 44% increase year-over-year, according to Gartner, Inc. a business and technology insights company. “AI adoption is fundamentally shaped by the readiness of both human capital and organizational processes, not merely by financial investment,” said John-David Lovelock,…
MONTREAL–(BUSINESS WIRE)–Optable, a leader in identity resolution and audience activation for publishers, today announced the general availability of Optable Planner Agent, an AI-powered agentic solution that automates the most time-consuming steps in publisher ad planning. Built on open standards including the Model Context Protocol (MCP) and Ad Context Protocol (AdCP), Planner Agent represents the first…
São Paulo — Seeing social media content appear at exactly the moment a desire or plan comes to mind is one of the great mysteries fueling countless online conspiracy theories, “Is my phone listening to me?”. OMO, Unilever’s leading fab clean brand, present in 7 out of 10 Brazilian households, is tapping into this cultural curiosity with…
As AI-driven search becomes the first stop for consumer inquiries, Link Publishers’ internal analysis indicates that brands with stronger backlink authority may appear more frequently in responses generated by ChatGPT, Gemini, Claude, Perplexity, and other generative AI platforms.
Xoriant, a global digital engineering firm, has been named a Microsoft Fabric Featured Partner, marking a major milestone in its mission to deliver AI-driven insights, unified analytics, and enterprise-scale data modernization. The recognition spotlights Xoriant’s expertise across Fabric’s platform—from Lakehouse architecture and Real-Time Intelligence to Fabric Copilot—and its ability to integrate AI into everyday business workflows.
I get a front row seat to the future. Every day I am exposed to emerging technologies that will reshape how we shop, work, and live, and that sense of discovery never gets old. I am also surrounded by incredibly smart and creative people, which motivates me to bring my best every day. Our channels…
By Kate Frost, head of optimisation at Intermedia Global (IMG) Smarter thinking around AI From our conversations with businesses, our main hope for next year is that marketers will stop simply assuming that any AI anywhere in their business will generate growth and make things easier. It doesn’t work like that. Ideally, people will become…
The crowded market of AI-powered editing tools just got a serious new contender. Today, NemoVideo officially launched its AI-driven viral marketing editor—a platform built to take creators, agencies, and brands from idea to polished, platform-ready video in minutes.
Luxury retailers have no shortage of digital tools, but few solve the toughest clienteling challenge: writing hundreds of personalized messages that feel authentic, stay on-brand, and don’t leak data into public AI models. Proximity, the retail Super-App used by Max Mara, Paul Smith, Joseph, Graff, and Farrow & Ball, aims to fix that with Message Maestro, a new Generative AI–powered messaging engine designed specifically for store teams.
