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Interviews
1. For readers who may be new to you, what problem does MarkeTeam.ai solve for modern marketing teams? Marketing teams are trapped in a perfect storm: budgets shrinking while media costs skyrocket, operational overhead consuming 60-80% of spend through agencies and freelancers, and the impossible task of mastering dozens of channels while KPIs rise but... Read More
1. What makes the SolarWinds AI Agent different from other AI assistants or copilots? A: The SolarWinds AI Agent isn’t a chatbot or a helpdesk add-on. It’s a context-aware, operational teammate designed for IT professionals. It works across observability, incident response, and service management to automatically summarise outages, diagnose root causes, and suggest remediation steps... Read More
Your study with Oxford Economics highlights that improving frontline workflows can deliver up to a 20% increase in productivity. What do you see as the most surprising or impactful finding from this research? Optimised frontline workflows are proving to be a catalyst for both productivity gains and customer experience improvements. The most striking finding from... Read More
By Irvin Shillingford, Regional Manager for Northern Europe at Hornetsecurity Without robust technical infrastructure and public education, even the best-intentioned regulatory efforts will fall short.  The backlash to age verification laws in Europe and North America shows that cybersecurity regulations can backfire if they overlook privacy concerns or the realities of online behaviour, potentially ending up... Read More
Everyone is declaring Lean Six Sigma obsolete. The current argument goes like this: “We have AI now. Why bother with belts, charters, or control plans?” Traditional improvement projects can feel slow and ritualistic when the business wants results yesterday. But the answer isn’t to throw out Lean Six Sigma. The answer is to modernize it;... Read More
1. Camunda emphasizes orchestration across people, systems, and devices. Why is this holistic integration critical for enterprise agility? Enterprise agility depends on people, systems, and devices being coordinated into unified, end-to-end processes. Too often, these different pieces – which also include AI tools and services by the way – are implemented in silos. Think about all... Read More
1. Your semantic targeting engine leverages NLP and predictive modeling. Can you explain how this AI-powered approach allows brands to target niche audiences while staying compliant?  Our audience intelligence platform, Proteus, was purpose-built for highly regulated industries. It combines behavioral, contextual, and semantic data — powered by natural language processing — to predict future intent.... Read More
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