Why AI Customer Support Still Needs Humans

Chief Technology Officer Driving CX Assurance and AI Innovation

From the survey results, the number one reason customers ghost brands is not being able to reach a human agent. Why do you think it still matters so much even as AI gets more advanced?  Customers want confidence that their problem will actually get solved. A human agent represents that safety net. The data shows that 71%…

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AI-Powered Returns Are Reshaping CX

How’s this “Returns Shouldn’t Be Tolerated — They Should Be a Strategic Differentiator”

Your research shows returns are now a routine part of shopping, not a seasonal issue. What does the data reveal about how frequently consumers are returning items, and why should CX leaders care? It’s true, what we uncovered with our survey is that returns are no longer a seasonal anomaly, but a meaningful brand interaction,…

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Kuailu Tech Unveils AI-Driven CRM Upgrade for Southeast Asia Manufacturers

Kuailu Tech Unveils AI-Driven CRM Upgrade for Southeast Asia Manufacturers

Kuailu Tech has rolled out a major upgrade to its Kuailu Cloud AI-CRM platform, bringing a new generation of AI-driven tools tailored for small and mid-sized manufacturers (SMEs) in Southeast Asia. The move aims to tackle persistent pain points such as fragmented customer data, manual follow-ups, and limited visibility across sales, distribution, and production channels.

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Cresta Adds Real-Time Translation and 30+ Multilingual AI Features to Turbocharge Global Customer Support

Cresta Adds Real-Time Translation and 30+ Multilingual AI Features to Turbocharge Global Customer Support

Cresta, one of the fastest-rising players in customer experience AI, is pushing deeper into multilingual service with the launch of Real-Time Translation and a suite of global-ready AI capabilities. The updates mark Cresta’s biggest leap yet toward building a platform where human agents and AI agents can serve any customer, in any language, across any channel—without staffing dozens of specialized language teams or juggling external translation tools.

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Five9 Expands Genius AI With New Agentic CX Capabilities at CX Summit 2025

Five9 Expands Genius AI With New Agentic CX Capabilities at CX Summit 2025

Over the past 18 months, AI in the contact center has moved from proof-of-concept experimentation to a strategic mandate—and CX leaders are under pressure to prove value fast. At Five9 CX Summit 2025, the company introduced a slate of upgrades to its Genius AI suite designed to bridge one of the industry’s biggest gaps: the fragmentation between routing, analytics, quality management, and digital engagement.

Read More: Five9 Expands Genius AI With New Agentic CX Capabilities at CX Summit 2025

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