Business Intelligence and Operations
Integral Ad Science, a leading global media measurement and optimization platform, today announced the expansion of its Made for Advertising (MFA) AI-driven solution.
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Generative AI (GenAI) has caught business leaders’ and stakeholders’ attention alike, but its success will be highly dependent on the human capabilities that empower it, reveals Deloitte and ServiceNow’s “2024 Workflow Automation Outlook.”
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(Nasdaq: CAUD), a leading innovator of audience-based performance advertising and media, has signed a binding letter of intent to acquire BeOp, an award-winning, Europe-based MarTech and AdTech industry-leading innovator.
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The Advertising Research Foundation (ARF), a nonprofit industry association for creating, aggregating, and sharing knowledge in the fields of advertising and mass media, today announced the release of “The Handbook for Using AI in Advertising Research.”
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Sonatype, the software supply chain optimization company, today announced artificial intelligence and machine learning (AI/ML) component detection, a first-of-its-kind capability, available as part of Sonatype Lifecycle.
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BIS, creators of Grooper, the leading intelligent document automation software, announced its integration of OpenAI's GPT APIs to enhance its platform with OpenAI's advanced technology.
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Emmy-nominated visual effects (VFX) studio and AI technology startup Monsters Aliens Robots Zombies (MARZ) today announced that its LipDub AI™ software is now in private beta for professional content producers and creators in entertainment, advertising, marketing, social media, and online education. Developed to expand the reach of content to global audiences, LipDub AI™ is a video localization platform that both automatically dubs and lip-syncs videos at Hollywood standards in minutes to deliver the most expressive, high-fidelity, and photoreal lip-sync results in the market.
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Futuri, a leading provider of AI-driven broadcast solutions, today announced the integration of SpotOn Spec Spots into its sales intelligence platform, TopLine. This new integration accelerates the sales cycle and makes each encounter with a prospect or client more meaningful. SpotOn is available as an add-on for TopLine subscribers looking to further enhance their sales capabilities.
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Dstillery, the leader in AI ad targeting, today announced its audience solutions are now integrated with Cadent, the largest independent solutions provider for converged TV advertising. The partnership brings Dstillery’s patented data science to brands and agencies leveraging Cadent Aperture Platform for identifying target audiences, activating media, and analyzing campaigns to make the most of their media investments.
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