Paramita Patra

Paramita Patra is a content writer and strategist with over five years of experience in crafting articles, social media, and thought leadership content. Before content, she spent five years across BFSI and marketing agencies, giving her a blend of industry knowledge and audience-centric storytelling. When sheÔÇÖs not researching market trends , youÔÇÖll find her travelling or reading a good book with strong coffee. She believes the best insights often come from stepping out, whether thatÔÇÖs 10,000 kilometers away or between the pages of a novel.

How AI & Human Creativity Are Transforming Brand Storytelling 

How AI & Human Creativity Are Transforming Brand Storytelling 

A customer watches a video of a certain brand on a social media platform and immediately receives a follow-up message on what they are lingering on. Later, the very same customer opens YouTube and sees a story continuation with the same brand voice, personalized. Collaboration is happening in the background, AI and Human Creativity working…

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Real-World Algorithms That Impact LLM Development 

Real-World Algorithms That Impact LLM Development 

Imagine a self-driving car navigating and adapting to sudden changes in traffic. They utilize a network of algorithms that learn from real-world data. Similarly, LLM development (Large Language Model development) draws from real-world algorithms that shape how these systems understand, generate, and adapt to human language.   From recommendation engines and neural networks to reinforcement learning…

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How Evolution Strategies Slash LLM Training Costs 

How Evolution Strategies Slash LLM Training Costs 

A startup building its own language model uses a large language model (LLM) to power its support platform. Cloud GPUs consume the budget, and optimization cycles drag on with limited returns. Tech giants are facing similar challenges when scaling or retraining large language models (LLMs). One approach to this problem is the use of evolutionary…

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How AI, Automation, and Leadership are Redefining the Tech Landscape  

How AI, Automation, and Leadership are Redefining the Tech Landscape  

A world where customer problems are fixed, software patches roll out independently, and leaders make decisions based on real-time information. This is the new normal where leadership and AI automation are redefining the landscape. Technology is no longer a tool in industries; it is an enabler of innovation and expansion.  With the advent of AI…

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How to Scale Operations with AI Without Adding Headcount

How to Scale Operations with AI Without Adding Headcount

A transportation company experiences massive demand following a successful product launch. The operations team is overwhelmed because of an influx of customer inquiries. However, adding a headcount isn’t always the most viable solution. AI can scale and deliver without increasing your workforce.  Scaling operations through AI is accomplished through data and speed. For example, predictive…

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Compliance and Risk Management: AI as Your Audit Partner 

Compliance and Risk Management: AI as Your Audit Partner 

A financial firm prepares its annual compliance audit. Despite best efforts, errors slip through, escalating compliance risks, leading to longer audit cycles and potential penalties. But what if audits are no longer stressful but intelligent and predictive? This is how AI can become your ideal audit partner.   AI identifies anomalies, flags potential issues, and even…

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