Julie Bornstein and co-founders announce a $50M seed round to launch Daydream, an AI-powered platform set to revolutionize online shopping with enhanced personalization and a focus on fashion.
- Platform Overview:
- Daydream introduces a new AI-powered shopping experience, starting with women’s and men’s fashion.
- Features include a built-in superhuman search engine and the largest catalog of high-quality branded fashion.
- Founding Team Expertise:
- Julie Bornstein, CEO, leads a team with extensive experience from Google, Microsoft, Amazon, Nordstrom, and Farfetch.
- Focus on leveraging AI, machine learning, and computer vision to redefine online shopping.
- Market Impact and Strategy:
- Positioned to streamline the end-to-end shopping journey with intuitive AI-driven tools.
- Aim to address current online shopping pain points with personalized and efficient solutions.
- Investment and Support:
- $50M seed round co-led by Forerunner Ventures and Index Ventures, with participation from GV and True Ventures.
- Recognition of Daydream’s potential to disrupt online shopping through AI and personalized services.
- Future Outlook:
- Plans to expand beyond fashion into other retail sectors.
- Commitment to creating a clutter-free, highly curated shopping experience with deep consumer engagement.
Daydream emerges as a frontrunner in AI-driven online shopping platforms, poised to transform how consumers discover and engage with products across multiple retail categories.