Genius Sports and Publicis Sports Team Up to Bring Real-Time, AI-Driven Ads Into the Heart of Live Sports
Sports advertising is entering a new phase—one where ads don’t just follow the game; they react to it. Genius Sports, the data and technology company behind some of the world’s most advanced sports analytics, has signed a global partnership with Publicis Sports to supercharge FANHub, Genius Sports’ AI-driven sports advertising platform. The goal: to match…
