NetAlly, a global leader in handheld network test and cybersecurity solutions, has strengthened its commitment to the EMEA market by appointing Nathan Collins as Regional Vice President. With over two decades of experience, Collins will lead NetAlly’s ambitious expansion strategy, focusing on empowering partners and enhancing network resilience across the region.
About NetAlly’s Solutions
NetAlly provides comprehensive network test, management, and security products that help businesses secure and optimize their networks. Their offerings include:
- Network Test Tools: Essential for troubleshooting network issues quickly and efficiently.
- Cybersecurity Solutions: Designed to identify potential vulnerabilities in edge networks, ensuring robust protection against evolving threats.
NetAlly’s solutions are pivotal for businesses looking to stay ahead of emerging security regulations and growing infrastructure demands in an increasingly digital world.
Expansion Strategy and New Distribution Model
With over 300 active partners across the EMEA region, NetAlly is transitioning to a two-tier distribution model. This shift ensures that its cutting-edge products are readily available across major markets, allowing the company to work closely with local distributors to offer faster product availability, better service quality, and streamlined operations for both partners and customers.
Nathan Collins’ Expertise
Collins brings more than 25 years of experience in data storage, networking, and business continuity markets. He has held senior leadership roles at major companies such as AvePoint, CommVault, Druva, and PAVilion, making him well-positioned to lead NetAlly’s growth strategy in the region.
Statements from Leadership
- Mike Parrottino, CEO of NetAlly, stated:“Networks must evolve dynamically to meet business goals, while increasing regulation and security challenges make their management more complex than ever. Nathan’s wealth of experience will help us navigate these trends and deliver the best solutions for our partners and customers.”
- Nathan Collins, Regional Vice President at NetAlly, added:“The European Union and UK have introduced new regulations focused on security and resilience, which must be supported over time. NetAlly’s network test and security solutions will be essential for ensuring compliance and building reliable, resilient networks for our customers and partners.”
Partner Testimonials
- Tom Newall, Direct Vendor Manager at Intec Microsystems (UK), highlighted:“NetAlly’s products offer attractive margins and excellent value. Their team is responsive and easy to work with, making our partnership a huge success.”
- Lennart Heijnen, CEO at Heynen BV (Benelux), shared:“We’ve experienced significant year-over-year growth with NetAlly’s portfolio, including large deals with service providers. Their collaboration and responsiveness have been key to our success.”
NetAlly’s Future Vision
Under Collins’ leadership, NetAlly aims to transform network management and cybersecurity in the EMEA region. By focusing on accessibility, innovation, and collaboration, NetAlly will continue ensuring that businesses—from local enterprises to global corporations—have secure, high-performance networks they can depend on.