Mobiquity Technologies, Inc., a leader in data intelligence and advertising technology solutions, announces a strategic collaboration with MW Political to enhance digital advertising capabilities in the political arena.
- Collaboration Overview:
- Partnership focuses on leveraging combined expertise in political data and advertisements across CTV and OTT platforms.
- Anticipates launching political advertising campaigns valued at $7 million over the next four years, beginning mid-July 2024.
- Official endorsements from authorities ensure robust engagement and effectiveness in electoral campaigns.
- Business Opportunities:
- Agreement with a prominent Political Action Committee (PAC) allocates a $5 million budget for electoral campaigns in key battleground states.
- Majority of the budget directed towards Mobiquity’s digital advertising solutions, highlighting the collaboration’s impact.
- Technological Integration:
- MW Political’s AI-driven solutions enhance targeting and campaign effectiveness.
- Mobiquity Technologies’ expertise in political data and advertising ensures tailored, effective digital strategies.
- Leadership Statements:
- Regan Kirkby from MW Political emphasizes the strategic allocation and effectiveness of the collaboration.
- Dean Julia, CEO of Mobiquity Technologies, expresses confidence in achieving unparalleled success through innovative digital advertising solutions.
The collaboration between Mobiquity Technologies and MW Political signifies a milestone in advancing political advertising through digital innovation. With a focus on CTV, OTT platforms, and AI-driven solutions, this partnership is poised to reshape the landscape of political campaign strategies.
