Viant Technology Inc., the leading people-based advertising technology company, today announced it has bolstered its Viant Data Platform with new AI-based tools and services, enabling privacy-centric and reliable signals for advertisers to leverage in partnership with publishers.
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AiAdvertising, Inc., an industry leader in AI-powered advertising solutions, today announced an exclusive breakthrough partnership with Brinx.TV. BRINX (Broadcast Reach Integration Network Xchange) is poised to redefine the advertising industry by merging content and commerce that is now amplified by AI-Powered Marketing expertise from AiAdvertising.
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Hyperlocology, the leading multi-location advertising platform for franchise brands, proudly announces a collaboration with UCLA Anderson School of Management.
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AdTheorent Holding Company, Inc. (Nasdaq: ADTH), a machine learning pioneer and industry leader using privacy-forward solutions to deliver measurable value for programmatic advertisers
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Visla, an AI-powered video creation and editing platform for individuals and teams, today announced its official launch out of beta.
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mrge, one of the world’s leading platforms for Commerce Advertising, regularly releases insights into the industry landscape through its industry index “State of Commerce Advertising.”
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Rakuten Advertising, the leading global affiliate marketing network, revealed its plans to launch Partnership Discovery, the latest artificial intelligence investment as part of the company’s Affiliate Intelligence platform and vision, at Affiliate Summit West 2024 in Las Vegas. Partnership Discovery leverages AI to help advertisers identify the most effective publisher partners for product-specific affiliate campaigns to drive higher audience engagement and more revenue. Publishers will also benefit from showcasing the strengths of their audiences to the advertisers for which they can deliver the strongest results.
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Centific, a global provider of AI and data services, has announced its partnership with Telaid, a North American technology integrator, to bring transformative AI and computer vision solutions to retail and quick-service restaurant (QSR) environments. Effective immediately, Telaid will add Centific’s Pitaya.AI computer vision platform to the portfolio of solutions Telaid brings to its customers as experts in in-store retail and QSR technology.
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LoopMe, a leading technology company that uses artificial intelligence (AI) to improve brand advertising performance, today announced that it has been granted two patents for the novel technology enabling its Intelligent Marketplace for buyers and sellers. The first patent, “Automated Hybrid, Optimized Advertising Auction System and Method,” is for LoopMe’s innovative approach to advertising auction bid floor and bid value optimization in real-time, a method that is outperforming human operators and other systems in operation. The patent has been validated against state of the art research by big tech and major universities at AdKDD, one of the biggest global machine learning conferences, along with receiving the best paper award at the event.
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