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Mastercard Center for Inclusive Growth and data.org announce AI2AI Challenge awardees

TechEdge AIDecember 12, 2024December 12, 202406 mins

From 500 applicants across 82 countries, organizations scale AI solutions for inclusive growth December 5, 2024 | New York – The Mastercard Center for Inclusive Growth and data.org today announced the five awardees of the Artificial Intelligence to Accelerate Inclusion (AI2AI) Challenge, a global call for AI solutions that advance inclusion and economic empowerment. Working on…

Understanding Consumer Preferences in Digital Advertising: Insights from Smartly’s Inaugural Report

BusinesswireJune 21, 2024June 21, 202402 mins

Smartly, a leader in AI-powered advertising technology, has unveiled its first-ever digital creative report, “The State of Digital Creative: What Do Consumers Really Want From Ads?” This comprehensive global research provides invaluable insights into consumer preferences and engagement with digital ads, equipping marketers with the knowledge to enhance their creative strategies throughout the marketing funnel.

Amagi, a global leader in cloud-based SaaS technology for broadcast and connected TV, teams up with Argoid AI to integrate AI-powered scheduling automation into its Amagi PLANNER product. This collaboration aims to streamline TV program scheduling, leveraging AI expertise to captivate viewers with tailored content. Addressing Industry Challenges: The partnership targets challenges in the growing global FAST market, including managing multiple channels across diverse regions with complex content rights and platform requirements. Argoid AI’s machine learning capabilities enhance Amagi PLANNER’s ability to analyze viewership data, content affinity, and social trends, providing AI-driven scheduling recommendations. Innovative Solutions: Baskar Subramanian, Co-founder and CEO of Amagi, highlights the collaboration’s focus on scheduling efficiency, viewer satisfaction, and business growth. Gokul Muralidharan, CEO and Co-Founder of Argoid AI, emphasizes the transformative potential of integrating AI capabilities into Amagi PLANNER, enhancing viewer engagement. Balancing Automation and Creativity: The initiative emphasizes a balance between automation and creative control, empowering schedulers with data-driven insights while retaining flexibility in programming decisions. Amagi PLANNER emerges as a robust tool for implementing nuanced scheduling strategies, optimizing efficiency without sacrificing creative input. Witness the future of TV program scheduling at the NAB Show 2024, where Amagi PLANNER and the jointly developed AI solution will be showcased. Experience firsthand how AI-driven insights revolutionize TV programming, enhancing viewer engagement and business success.

Amagi and Argoid AI Join Forces for AI-Powered Scheduling

PR NewswireApril 17, 2024May 21, 202402 mins

Amagi, a global leader in cloud-based SaaS technology for broadcast and connected TV, teams up with Argoid AI to integrate AI-powered scheduling automation into its Amagi PLANNER product.

Visla Launches as the Most Versatile AI Video Creation and Editing Platform for Enterprise Users and Teams

BusinesswireJanuary 31, 2024May 28, 202402 mins

Visla, an AI-powered video creation and editing platform for individuals and teams, today announced its official launch out of beta.

Amperity Achieves the New AWS Advertising and Marketing Technology Competency

Alltake MarketingDecember 1, 2023May 24, 202402 mins

Amperity, the AI-powered enterprise customer data platform (CDP) for consumer brands, announced today that it has achieved the Amazon Web Services (AWS) Advertising and Marketing Technology Competency in the category of Audience and Data Management. Achieving the AWS Advertising and Marketing Technology Competency recognizes Amperity for its expertise in providing customers with solutions that offer improved audience and customer data management capabilities for marketers and digital agencies.