Creative Commerce: Komerz COO on AI Growth

Why Creative Commerce Is Powering Marketing’s Unified Growth Engine

1. Komerz has made two acquisitions in under 60 days with Pathformance in February and Glassbox in March. What’s the strategic logic behind moving that fast? Today’s industry is moving faster than the traditional agency model can adapt, and brands are telling us they can’t wait another three years for holding companies to figure out…

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Predictive AI Could Unlock Safer Self-Driving Cars

 The Transformative Power of Predictive AI in Self-Driving Cars

Despite years of ambitious promises from companies like Tesla and Waymo, fully autonomous vehicles (AVs) – cars that can handle any situation without human input – remain out of reach. Most AVs today operate with limited autonomy and require human oversight, especially in unpredictable conditions. That may be starting to change. A new generation of…

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AI Crisis PR Becomes Business Critical

Preparing for AI Regulation: The Rising Importance of Crisis PR

Artificial intelligence has moved from experimental technology to operational infrastructure across nearly every industry. As a result, governments around the world are racing to define regulatory frameworks that address issues like algorithmic transparency, ethical data usage, and AI-driven decision-making. For companies building or integrating AI systems, this wave of regulation presents more than a compliance…

Read More: Preparing for AI Regulation: The Rising Importance of Crisis PR
AI in Trading: Competitive Edge on Desks

A Game-Changing Differentiator for Modern Trading Desks

Can emerging AI technology become a differentiator on the trading desk? Trading has become a focus for innovation within the investment industry. The trading desk has been applying tech to address trading and operational efficiency challenges, market complexity, and keeping ahead of compliance and regulatory rules globally. One technology, artificial intelligence (AI), stands to become…

Read More: A Game-Changing Differentiator for Modern Trading Desks
Red Hat OpenShift Expands on Google Cloud

Red Hat and Google Cloud Expand Collaboration to Accelerate Application Modernisation and Cloud Migration with Red Hat OpenShift

Sydney, Australia – March 27, 2026 – Red Hat, the world’s leading provider of open source solutions, today announced an expanded collaboration with Google Cloud to help organisations accelerate application modernisation and cloud migrations. This expansion introduces Red Hat OpenShift in the Google Cloud console, deeper integrations with Google Cloud services and marks the general availability…

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Consumer Tech PR: Driving Adoption Through Storytelling

The New Language of Consumer Tech PR

Making Technology Understandable Adoption of consumer technology is no longer determined solely by specifications. Today, consumers care about how a device or application fits into their daily lives.Consumer tech PR agencies are tasked with translating complex features into stories that resonate with real users. These agencies help brands communicate in a language that is approachable, relatable,…

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Supermetrics AI Adoption Gaps in Marketing 2026

Supermetrics Finds AI Adoption Lags Behind Spend‑Optimization Goals in 2026 Marketing Survey

Supermetrics, the Helsinki‑based marketing intelligence platform, released the latest edition of its annual Marketing Data Report, shedding light on how artificial‑intelligence tools are actually being deployed across retail, e‑commerce and consumer‑packaged‑goods (CPG/FMCG) organizations. While the study confirms that reducing marketing spend remains a top strategic objective for most respondents, the practical use of AI to…

Read More: Supermetrics Finds AI Adoption Lags Behind Spend‑Optimization Goals in 2026 Marketing Survey
NetApp Powers AI-Ready Data in ANZ - TechEdgeAI

NetApp Sets the Game Plan for AI-Ready Data Operations Across Australia and New Zealand

Sydney, Australia – March 19, 2026 – NetApp® (NASDAQ: NTAP), the Intelligent Data Infrastructure company, today introduced its data vision for Australia and New Zealand (ANZ) at INSIGHT Xtra Sydney 2026, a strategy that aims to enable businesses in their endeavour to push the envelope for AI and data innovation.   As enterprises in ANZ scale…

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