Mediaocean Completes Acquisition of Innovid – Creating the Premier Global Independent, Omnichannel Ad Tech Platform
Innovid & Flashtalking Unite Under Mediaocean to Give Advertisers More Control, Choice, and Transparency
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Gartner Survey Reveals Only 14% of Security Leaders Successfully Balance Data Security and Business Objectives
Leaders Can Take Five Actions to Protect Data Assets While Also Effectively Enabling the Business
STAMFORD, Conn., February 11, 2025 — Only 14% of security & risk management (SRM) leaders can effectively secure organizational data assets while also enabling the use of data to achieve business objectives, according to a survey by Gartner, Inc. While 35% of survey respondents secure data assets and 21% use data to achieve business goals, only one in seven can effectively do both.
SolarWinds to Be Acquired by Turn/River Capital
SolarWinds Corporation (NYSE:SWI) (“SolarWinds” or the “Company”), a leading provider of simple, powerful, secure observability and IT management software, today announced that it has entered into a definitive agreement to be acquired by Turn/River Capital in an all-cash transaction for $18.50 per share or approximately $4.4 billion. The per-share price represents a premium of approximately 35% to the volume-weighted average closing price of SolarWinds stock for the 90 trading days ended on February 6, 2025.
China’s Computing Market to Soar by 42%, Outpacing US Growth 8x by 2029
China and the United States have been in a race to dominate the computing industry for years. While the US has long held the upper hand, driving breakthroughs in AI and quantum technologies with its tech giants Nvidia, AMD, and Intel, China is rapidly closing the gap. Massive government investments and a strong push for technological self-sufficiency have fueled the impressive growth of the Chinese computing sector, turning the country into a global leader in this field.
Gartner Says Worldwide Semiconductor Revenue Grew 18% in 2024
Worldwide semiconductor revenue in 2024 totaled $626 billion, an increase of 18.1% from 2024, according to preliminary results by Gartner, Inc. Revenue is projected to total $705 billion in 2025.
Creative Dock Group acquires nFrontier to expand into hardware production
Creative Dock Group, which enables companies to develop and scale digital products, doubles down on physical product development with acquisition of Berlin-based innovation studio nFrontier
SplitMetrics strengthens partnership with AppsFlyer with Premier Partner status
App growth solutions company, SplitMetrics, has strengthened its partnership by achieving the Premier Partner status with AppsFlyer, the global leader in marketing measurement, attribution, and data analytics.
Ecommerce Marketing Study: How AmericanBrands Made $1.4 Billion in 2024
● American brands made $1.4 billion in revenue from 8.5 million sales, setting the average order value (AOV) for 2024 at $165.
● Brands sent 2.5 times more push notifications and 43% more SMS in 2024 than they did in 2023. In total, the adoption of these two channels has grown
by 68% year-over-year.
● 1 in 3 people who click on an automated message make a purchase, compared to 1 in 17 for regular, scheduled messages.
● Automated emails drove 29% of sales, though they represented just 1.5% of email volume. The same trend was noticed with SMS and push notifications campaigns where the ratio was 18% to 7.5%, and 21% to 4%, respectively.
● The top industries for email marketing click-to-conversion rate in the U.S. were Health (13.44%), Games (12.43%).
CybExer Technologies confirmed as a Key Technology Partner of the European Space Agency
Space cybersecurity to be enhanced with development of a Space Cyber Range