Qualtrics, the pioneer in Experience Management, has introduced Experience Agents™, a new class of AI-powered agents that autonomously enhance customer and employee experiences. Unlike traditional transactional AI, these agents engage proactively, personalize interactions, and anticipate needs, helping organizations boost loyalty, improve engagement, and drive business growth. “Experience Agents represent a radical shift in what’s possible from an Experience Management platform,” said Qualtrics CEO Zig Serafin.
Revolutionizing Experience Management with AI
1. Beyond Transactional AI: The Power of Experience Agents™
Unlike AI solutions that focus solely on efficiency, Experience Agents are built to:
- Engage in real-time with customers and employees.
- Personalize responses based on brand values, historical interactions, and industry expertise.
- Fix issues proactively across multiple touchpoints, including surveys, reviews, and call center chats.
For example, if a sports fan leaves feedback about slow food service, an Experience Agent can respond immediately within the survey, gather more insights, and offer a real-time resolution tailored to the fan’s experience.
2. AI That Understands and Anticipates Human Experience
Experience Agents leverage Qualtrics’ deep expertise in human experience analytics, allowing organizations to:
- Eliminate feedback delays by resolving issues in the moment.
- Identify market trends and provide data-driven business insights.
- Engage proactively, anticipating customer needs before they arise.
Industry Leaders on Experience Agents™
- Lou Reinemann (IDC Research Director, VoC & Customer Success):
“Qualtrics continues to drive paradigm shifts in customer experience management.” - Ilana Boyum (VP, Voice of the Customer, Fiserv):
“Partnering with Qualtrics enables us to provide personalized, meaningful responses at scale.” - Maggie Gentry (Director, Experience Analytics, Community Health Network):
“Agentic AI allows us to anticipate patient needs, ensuring better access and outcomes.” - David Entwistle (CEO, Stanford Health):
“Deploying AI-driven responses strengthens our commitment to excellence in patient care.”
Experience Agents at Qualtrics X4 2025
1. AI in Action: X4 2025 Experience Management Summit
Qualtrics will showcase Experience Agents at the X4 2025 Experience Management Summit in Salt Lake City.
2. Keynotes from Industry Leaders & Visionaries
Speakers include:
- Donna Morris (EVP & Chief People Officer, Walmart Inc.)
- Bill McDermott (Chairman & CEO, ServiceNow)
- Rob Swain (COO, KFC)
- Tonya Webster (Chief Customer Experience Officer, New York State)
- Rick Rubin (Music Producer), Bozoma Saint John (Marketing Executive), Danny Meyer (Business Leader)
3. Industry Insights from Global Brands
Sessions from Hilton, adidas, Ford, Verizon, Google, LinkedIn, Workday, Indeed, Roblox, Shake Shack, and more.
Qualtrics’ Experience Agents™ redefine AI-driven engagement, transforming how businesses connect with customers and employees. By offering real-time, proactive, and personalized interactions, Qualtrics is setting a new standard in Experience Management.
