Brillio, a leading digital technology service provider, has announced the appointment of Melissa Bethell to its Board of Directors. This move aligns with the company’s strategy to accelerate growth, particularly in the UK market, and strengthen its position in the retail and consumer goods industries.
Melissa Bethell’s Background
- Nearly three decades of global experience in strategy, technology, and investment.
- Non-executive director roles at Diageo plc, Exor NV, and Tesco plc.
- Former Managing Director at Bain Capital, part of the European senior leadership team.
Bethell’s Experience and Expertise
- Co-led Media, Technology, and Telecom investing at Bain Capital.
- Managed complex transactions and strategic transformations in Europe, the US, and Latin America.
- Previous experience in the Capital Markets group at Goldman Sachs & Co., focusing on media and technology.
Strategic Importance of the Appointment
- Raj Mamodia, Founder and CEO of Brillio, highlights Bethell’s leadership and industry experience.
- Emphasis on scaling AI-led offerings, expanding market footprint, and strengthening market position.
- Focus on leveraging data, humanizing experiences, and optimizing supply chains for retail and consumer goods industries.
Bethell’s Vision for Brillio
- Excitement about joining Brillio’s Board and contributing to digital transformation.
- Emphasis on helping retail and consumer goods companies redefine customer engagement and connections.
- Brillio’s role in driving value, innovation, resilience, and customer engagement.
Additional Roles and Contributions
- Senior Advisor at Atairos, an investment fund backed by Comcast NBCUniversal.
- Chair of Ocean Outdoor, an Atairos investee company.
- Previous non-executive director positions at Samsonite, Worldpay, and Atento.
Melissa Bethell’s appointment to Brillio’s Board of Directors marks a significant step in the company’s growth strategy. Her extensive experience and visionary approach are expected to drive innovation and strengthen Brillio’s position in the UK market and the retail and consumer goods industries.
