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Insights and Reports
Report: AI is having a significant impact on enterprise-level customer engagement
MessageGears, the leading cross-channel engagement platform for big consumer brands, announces the results of a study on AI and customer engagement. A key takeaway from the survey of enterprise marketers in companies with 500 or more employees is that the vast majority already use AI in their marketing – and it’s paying off. Read More
Netskope Threat Labs: Attackers Taking Notice
Netskope, a leader in Secure Access Service Edge (SASE), today shared new research showing that more than 10% of enterprise employees access at least one generative artificial intelligence (AI) application every month, compared to just 2% a year ago. The findings, published as part of Netskope’s annual Cloud & Threat Report, underscore the rapid growth in generative AI app adoption in the enterprise and also the emerging security risks that come as a result. Netskope’s annual Cloud and Threat Report details major cloud security trends of 2023 and anticipates how cloud adoption and the resulting attack surface will continue to evolve in 2024. Read More
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