Contextual Ad Pioneer, GumGum, Merges Playground xyz’s APAC Media Business, Creating a Powerhouse Ad Suite for the Mindset Era

Contextual Ad Pioneer, GumGum, Merges Playground xyz’s APAC Media Business, Creating a Powerhouse Ad Suite for the Mindset Era

GumGum, the leading contextual-first, global digital advertising platform, today announces the integration of Playground xyz’s media portfolio into its Asia-Pacific (APAC) business – creating a powerful suite of AI-powered, advanced contextual ad solutions to help advertisers tap into audience mindset and achieve standout attention rates.

Read More: Contextual Ad Pioneer, GumGum, Merges Playground xyz’s APAC Media Business, Creating a Powerhouse Ad Suite for the Mindset Era
MetaRouter Streamlines Compliance & Strengthens User Privacy Across Vendor Ecosystems with Advanced Consent Enforcement

MetaRouter Streamlines Compliance & Strengthens User Privacy Across Vendor Ecosystems with Advanced Consent Enforcement

MetaRouter, the trailblazers in Server-Side Tag Management, today announced the launch of Advanced Consent Enforcement, a game-changing solution that addresses the critical challenge of aligning consent categories with data collection and routing strategies.

Read More: MetaRouter Streamlines Compliance & Strengthens User Privacy Across Vendor Ecosystems with Advanced Consent Enforcement
Netradyne Scales Up in the United Kingdom: Announces Partnership with Intelex to Revolutionise Vehicle Safety

Netradyne Scales Up in the United Kingdom: Announces Partnership with Intelex to Revolutionise Vehicle Safety

Netradyne, a pioneer in artificial intelligence (AI) technology for fleet and driver safety, announces its expansion into the U.K. market. The company has partnered with Intelex, a leading provider of aftermarket vehicle safety solutions based in Birmingham, to revolutionise the landscape of vehicle safety solutions in the region.

Read More: Netradyne Scales Up in the United Kingdom: Announces Partnership with Intelex to Revolutionise Vehicle Safety
Australian businesses are Betting on AI in the Face of Customer Churn

Australian businesses are Betting on AI in the Face of Customer Churn

Genesys®, a global cloud leader in artificial intelligence (AI)-powered experience orchestration, today released research revealing that 78% of Australian businesses surveyed are concerned about diminishing customer loyalty — a problem the bulk of businesses hope to address with AI, despite lingering fears about the technology.

Read More: Australian businesses are Betting on AI in the Face of Customer Churn
Gartner Survey Reveals 63% of Organizations Worldwide Have Implemented a Zero-Trust Strategy

Gartner Survey Reveals 63% of Organizations Worldwide Have Implemented a Zero-Trust Strategy

Sixty-three percent of organizations worldwide have fully or partially implemented a zero-trust strategy, according to Gartner, Inc. For 78% of organizations implementing a zero-trust strategy, this investment represents less than 25% of the overall cybersecurity budget.

Read More: Gartner Survey Reveals 63% of Organizations Worldwide Have Implemented a Zero-Trust Strategy
Weaving Data-Driven Solutions into the Fabric of Urban Life

The Rise of Smart Cities: Weaving Data-Driven Solutions into the Fabric of Urban Life

Urbanisation is putting unprecedented pressure on our resources and infrastructure. In the year 1800, the world’s population was circa one billion, now it is circa eight billion and is projected to reach more than 8.2bn by 2026.

With life expectancy increasing across the globe, city and urban planners are turning to technological innovations to solve the challenges relating to designing and supporting Smart Cities and Towns, whilst at the same time exploring and leveraging renewable energy sources to reduce their carbon footprint.

Read More: The Rise of Smart Cities: Weaving Data-Driven Solutions into the Fabric of Urban Life

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