Optable Launches Agentic Ad Planning Tool

Optable Launches Planner Agent: AI-Powered Solution Transforms Publisher Ad Planning from Weeks to Hours

MONTREAL–(BUSINESS WIRE)–Optable, a leader in identity resolution and audience activation for publishers, today announced the general availability of Optable Planner Agent, an AI-powered agentic solution that automates the most time-consuming steps in publisher ad planning. Built on open standards including the Model Context Protocol (MCP) and Ad Context Protocol (AdCP), Planner Agent represents the first…

Read More: Optable Launches Planner Agent: AI-Powered Solution Transforms Publisher Ad Planning from Weeks to Hours
OMO Tests Lightning-Fast Remarketing in Brazil

Is Your Phone Listening to You? OMO/Persil Launches Campaign Inspired by one of the Internet’s Biggest Mysteries

São Paulo — Seeing social media content appear at exactly the moment a desire or plan comes to mind is one of the great mysteries fueling countless online conspiracy theories, “Is my phone listening to me?”. OMO, Unilever’s leading fab clean brand, present in 7 out of 10 Brazilian households, is tapping into this cultural curiosity with…

Read More: Is Your Phone Listening to You? OMO/Persil Launches Campaign Inspired by one of the Internet’s Biggest Mysteries
BigBear.ai Slashes Debt by $125M, Strengthening Balance Sheet for Growth

BigBear.ai Slashes Debt by $125M, Strengthening Balance Sheet for Growth

BigBear.ai (NYSE: BBAI), a provider of AI solutions for national security, announced a major balance-sheet improvement following the reduction of most of its outstanding convertible debt. The company is calling for redemption of its 6.00% Convertible Senior Secured Notes due 2029, effective January 16, 2026.

Read More: BigBear.ai Slashes Debt by 5M, Strengthening Balance Sheet for Growth
Six Enterprise AI Shifts Shaping the Next Wave

2026 AI Roadmap: The Key Transitions Enterprises Need to Stay Ahead

1 The move from generalised AI agents to domain-specific AI agents General-purpose models trained on public internet data still struggle with the messy reality of enterprise processes because they lack deep organisational context. Moreover, in today’s regulatory and geopolitical climate, enterprises face growing demands for data and AI sovereignty – ensuring data privacy, security, and…

Read More: 2026 AI Roadmap: The Key Transitions Enterprises Need to Stay Ahead
Omdia Wins Analyst Firm of the Year 2025

Omdia by Informa TechTarget Named Analyst Firm of the Year and Earns Multiple Industry Accolades

NEWTON, Mass.–(BUSINESS WIRE)– TechTarget, Inc. (Nasdaq: TTGT), (“Informa TechTarget”), a leading growth accelerator for the B2B Technology sector, today announced that analyst firm Omdia by Informa TechTarget has been honored with multiple prestigious awards from industry organizations, recognizing its exceptional contributions to research, client engagement and leadership across diverse sectors. At the Institute of Influencer and Analyst Relations (IIAR>) Awards…

Read More: Omdia by Informa TechTarget Named Analyst Firm of the Year and Earns Multiple Industry Accolades
Clari Named a Leader and Salesloft a Visionary in Gartner’s First Revenue Action Orchestration Magic Quadrant

Clari Named a Leader and Salesloft a Visionary in Gartner’s First Revenue Action Orchestration Magic Quadrant

Gartner has recognized Clari as a Leader and Salesloft as a Visionary in its first Magic Quadrant for Revenue Action Orchestration (RAO), highlighting both companies’ impact in AI-driven revenue solutions. The report underscores how Clari + Salesloft are shaping the next generation of Revenue AI platforms, combining unified data, actionable insights, and automated workflows.

Read More: Clari Named a Leader and Salesloft a Visionary in Gartner’s First Revenue Action Orchestration Magic Quadrant
Accenture and Palantir Launch Joint Business Group to Accelerate Enterprise AI Adoption

Accenture and Palantir Launch Joint Business Group to Accelerate Enterprise AI Adoption

Accenture (NYSE: ACN) and Palantir Technologies (NASDAQ: PLTR) are joining forces with the launch of the Accenture Palantir Business Group, a dedicated collaboration aimed at helping enterprises accelerate AI and data-driven transformation. As part of the partnership, Accenture has been named a Palantir preferred global partner for enterprise transformation.

Read More: Accenture and Palantir Launch Joint Business Group to Accelerate Enterprise AI Adoption

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