Quantum Metric, the customer-driven digital analytics platform, has scored the Artificial Intelligence Award at the 2025 ISG Software Innovation Awards™ for North America. The accolade recognizes software providers whose innovations are transforming business and IT—an honor Quantum Metric is claiming thanks to its generative AI-powered Felix AI.
Felix AI, launched just 18 months ago, has already redefined how brands approach digital experience analytics. By enabling enterprises to move from questions to decisions in seconds, Felix AI empowers teams to act with speed, confidence, and even a touch of empathy—a rare trifecta in data analytics.
Faster Decisions, Smarter Outcomes
According to Quantum Metric, Felix AI has helped global enterprises:
- Cut analysis time from hours to minutes
- Accelerate decision-making by double-digit percentages
- Reduce contact center call durations and costs
The technology leverages the vast data and insights of the Quantum Metric platform to deliver what the company calls “agentic AI”—a next-level evolution of generative AI that shifts the focus from dashboards to actionable decisions.
Mario Ciabarra, CEO and Founder of Quantum Metric, said, “This award validates the power of Felix AI to redefine how enterprises understand and respond to their customers. The future of AI analytics is autonomous, powered by intelligent agents that streamline how insights turn into action.”
Quantum Metric plans a limited beta release of its agentic AI capabilities in the coming days, with general availability later this year. Early results suggest enterprises will see even faster time to insight and broader access to analytics—a crucial edge as competition for digital customer experience intensifies.
With competitors like Adobe, Salesforce, and Medallia advancing in AI-driven analytics, Felix AI’s rapid deployment and decision-focused design could set a new benchmark for speed, efficiency, and human-centered outcomes.
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