Business intelligence dashboards may have finally met their match. Gravity, the startup behind the multi-agent AI platform Orion, officially launched today with $3.2 million in pre-seed funding and a handful of high-profile early adopters.
While most analytics tools wait for users to poke around with queries, Orion flips the model: it acts like a tireless team of analysts, proactively scanning enterprise data, surfacing trends, and delivering recommendations without human prompting.
Gravity calls Orion a “multi-agent system”—a fleet of specialized AI agents that debate, cross-check, and contextualize data much like an analyst team would. The system doesn’t just tell you sales in Florida dropped; it explains that a hurricane, a holiday, or shifting consumer sentiment might be to blame.
Funding, Partnerships, and Early Traction
The launch coincides with a $3.2 million pre-seed round, led by Village Global, Drive Capital, K5 Global, Ritual Capital, and Denver Ventures. Heavyweight angel investors—including Rescale CEO Joris Poort and Peloton CPO Nick Caldwell—also joined the round.
Gravity isn’t coming out of nowhere. The company just graduated from Google Cloud’s ISV Startup Springboard program, which offers technical and go-to-market support for promising AI companies. Orion even scored a feature on Google Cloud’s YouTube channel, a signal boost that most early-stage startups would kill for.
The platform is already in the hands of a dozen organizations, from marketing firms to cyberthreat groups—and even the North American Blueberry Council (a reminder that AI is creeping into some surprisingly niche corners of industry).
Why Orion Stands Out
In a market crowded with “chat-with-your-data” tools, Gravity’s bet is that conversation isn’t enough. Dashboards and reactive interfaces require users to know what to ask. Orion, by contrast, investigates on its own—surfacing patterns before decision-makers even log in.
“We built Orion to answer the question: what would a world-class analyst do if they had infinite time, no biases, and endless curiosity?” said Lucas Thelosen, CEO and co-founder. “Our early customer success is validating our vision.”
That vision could be disruptive. Instead of hiring more analysts or stitching together BI dashboards, enterprises could rely on Orion to scale insights across hundreds of clients or departments. The platform integrates with data sources like Snowflake and BigQuery, then delivers explainable reports directly via Slack, email, or embedded SaaS tools.
The Bigger Picture: Agentic AI vs. LLM Wrappers
While many AI startups are still repackaging large language models into Q&A interfaces, Gravity is chasing the agentic AI frontier. The approach emphasizes autonomous, collaborative agents that operate with transparency, governance, and memory.
Drew Gillson, CTO and co-founder, frames it bluntly: “AI earns trust slowly and loses it instantly. We believe the future of enterprise AI won’t be chatbots. It will be decision engines that think with rigor and operate with integrity.”
That’s a jab at today’s crop of generative AI dashboards—helpful, but often brittle and shallow. For enterprises, the difference between chatty answers and trustworthy insights could mean millions saved (or lost).
What’s Next
As demand for enterprise-grade AI accelerates, Gravity is positioning Orion as more than just another analytics tool—it’s aiming to be the replacement for dashboards altogether. With early traction, funding in the bank, and Google Cloud validation, the startup now faces the real test: can Orion scale across industries without losing the rigor and transparency that make it stand out?
One thing is clear: the arms race to define enterprise AI’s future is on, and Gravity just placed a bold marker.
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