Comviva, a global leader in customer experience and data monetization, has introduced MobiLytix™ Rewards 5.0, an AI-driven SaaS loyalty platform designed to enhance customer engagement, gamification, and real-time rewards. This next-generation platform is built for CSPs, retail, and BFSI industries, offering businesses a dynamic, data-driven approach to loyalty programs. Hosted on AWS' secure and scalable cloud infrastructure, MobiLytix™ Rewards 5.0 provides seamless omnichannel integration, ensuring data privacy, security, and transparency in customer interactions. Read More