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AI Automation
KERV Glow: AI-Powered Display Advertising Revolution for Brands
July 1, 2024

KERV Glow: AI-Powered Display Advertising Revolution for Brands

KERV Interactive, a leader in AI-powered video analysis and performance solutions, has unveiled its latest innovation in display advertising: KERV Glow. This groundbreaking product is designed to transform static display ads into dynamic, interactive brand experiences, enhancing consumer engagement and driving performance across the marketing funnel. Read More
Advertising, AI Automation, AI Core Technologies, AI Innovation, Artificial Intelligence (AI), Video Technology
Bloomreach Unveils Premium Features for Loomi AI: Revolutionizing Ecommerce Personalization
June 27, 2024

Bloomreach Unveils Premium Features for Loomi AI: Revolutionizing Ecommerce Personalization

Bloomreach, the platform driving limitless ecommerce personalization, has unveiled seven premium new features for its Loomi AI. These features, spanning marketing automation and search and merchandising, are designed to help ecommerce teams customize, optimize, and automate personalization throughout the customer journey. With these enhancements, Loomi AI aims to provide users with greater AI capabilities, ultimately leading to improved online shopping experiences and profitable growth. Read More
AI Automation, AI Core Technologies, AI in Commerce, AI Innovation, Artificial Intelligence (AI)
Demandbase and Gong Integration: Streamlining Sales Engagement with AI-Driven Insights
June 27, 2024

Demandbase and Gong Integration: Streamlining Sales Engagement with AI-Driven Insights

Demandbase, a leader in AI-driven account-based go-to-market (GTM) strategies, has announced a new integration with Gong, a leader in revenue intelligence. This integration, the first in a series of planned product developments, aims to enhance the user experience for Demandbase and Gong customers. It enables sellers to drive efficiencies by creating a targeted people list using Demandbase data, which can be seamlessly integrated into Gong Engage, Gong's AI-powered sales engagement solution. Read More
AI Automation, AI Core Technologies, AI Innovation, Artificial Intelligence (AI)
Consumer Perceptions of Ads on Streamers Survey 2024: Key Insights
June 27, 2024

Consumer Perceptions of Ads on Streamers Survey 2024: Key Insights

Moloco, a leader in operational machine learning (ML) and performance advertising, in collaboration with the independent research company YouGov, has unveiled the findings of the "Consumer Perceptions of Ads on Streamers Survey 2024." The survey, conducted among over 1,000 U.S. consumers, highlights a significant shift in consumer habits from traditional TV to streaming platforms. EMARKETER projects that Connected TV (CTV) ad spend will hit $30.10 billion in 2024, presenting a vast opportunity for advertisers to leverage personalized ads and innovative ad formats to enhance viewer engagement and drive outcomes. Read More
Advertising, AI Automation, AI Core Technologies, AI Innovation, Artificial Intelligence (AI), Machine Learning
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