Askable, an on-demand research and insight delivery platform, has successfully closed a AU$22 million Series A funding round led by Airtree Ventures. Founded in 2017, Askable combines human expertise with AI to deliver unparalleled insights at scale, empowering enterprises to innovate with confidence and precision.
Key Highlights
Askable’s Mission and Solution
- Aims to exponentially improve products through actionable user insights.
- Connects enterprises with top researchers, vetted participants, and cutting-edge research tools.
- Combines human expertise and AI to deliver deep, scalable insights.
Addressing Market Challenges
- Solves issues of stretched research teams, tight budgets, and growing backlogs.
- Enables product and research teams to:
- De-risk major product decisions.
- Scale research delivery.
- Focus on user-centric product innovation.
Growth and Expansion
- Founded by John Goleby, Scott Goleby, and Andreas Zhou in Brisbane.
- Evolved from a self-funded startup into a global leader with offices in Brisbane, London, and Chicago.
- First external investment to scale technology, talent, and global operations.
Funding Goals and Vision
- AU$22M will accelerate the development of:
- Advanced AI capabilities.
- On-demand research solutions.
- Global expansion to meet enterprise demands.
Leadership Perspectives
- John Goleby, Co-Founder and CEO:
- Emphasized the need for deep, fast user insights to build successful products.
- Critiqued traditional research methods and highlighted Askable’s innovative approach.
- John Henderson, Partner at Airtree Ventures:
- Praised Askable as a “Brisbane success story” poised to lead globally.
- Highlighted their unique vision in addressing inefficiencies in the research market.
Achievements
- Over 600 of the world’s largest brands leverage Askable for product development.
- Profitable since inception, with a focus on reshaping customer insights through innovative research tools.
With a groundbreaking approach to user research, Askable is redefining how enterprises gain insights. Backed by AU$22 million in Series A funding, the company is set to expand globally, innovate with new AI-driven tools, and empower teams to make intentional, user-centered product decisions.
