AirOps, a trailblazer in helping marketers build and scale AI-driven growth workflows, has successfully raised $15.5 million in Series A funding. This funding round, led by Unusual VC with participation from notable investors including Wing VC, Founder Collective, and Alt Capital, is set to accelerate AirOps’ mission to empower marketers with cutting-edge tools for developing ambitious go-to-market strategies.
Purpose of the Funding:
The capital will enable AirOps to focus on enhancing its platform, which emphasizes the synergy between human creativity and AI-powered content workflows, delivering top-tier content for discerning brands.
Market Context:
- According to industry forecasts, AI is expected to manage 95% of marketing tasks by 2027. In this evolving landscape, it is the remaining 5%—the creativity and vision of marketers—that will distinguish exceptional marketers from their peers.
Key Statements from Leadership:
Alex Halliday, co-founder and CEO of AirOps, highlighted the importance of this funding in empowering marketers to transform ambitious ideas into significant victories. He stated, “We believe that today’s growth marketers must reinvent themselves by embracing AI-growth—blending ambitious strategies with the latest AI models and techniques.”
Current Adoption and Impact:
Several prominent companies, including Anne Klein, Informa, Circle, and Toys”R”Us, have already adopted AirOps to streamline complex workflows and produce high-quality content efficiently.
- Rob Hoffman, CEO of Contact Studios, noted that AirOps has allowed his team to integrate 15 years of SEO expertise into AI workflows, resulting in a 100% increase in efficiency.
- Ethan Smith, CEO of Graphite, praised AirOps for delivering real results while meeting their high-quality standards.
Innovative Collaborations:
Since its launch in late 2022, AirOps has gained traction among marketing agencies and in-house teams by collaborating with experts from agencies like Hypergrowth Partners and GrowthX Labs to create effective playbooks, making AI-led growth attainable for every marketer.
- Marcel Santilli, Former CMO at Deepgram, remarked on AirOps’ unique customization capabilities, stating, “I was able to 20x traffic in two months for a company that was already well-established—that just doesn’t happen with other tools.”
Seamless Integration:
AirOps offers seamless integration with existing tech stacks, connecting with CMS platforms like Webflow, Shopify, and WordPress. Users can easily import SEO data from tools like Semrush, manage content from various sources, and leverage brand insights for consistent messaging.
With this latest funding, AirOps is poised to redefine the landscape of marketing through AI, enabling marketers to execute bold strategies and achieve transformative results. The integration of human creativity with AI capabilities promises to set a new standard in marketing efficiency and effectiveness.